![](https://cdn.myportfolio.com/da220a97-33a3-4e8b-985a-d4ca0184f577/2103406e-a1cb-4fef-b6fa-d4ae9c09130d_rw_1920.png?h=f9ec3c02f551fdec2401e4fbee4b73df)
![](https://cdn.myportfolio.com/da220a97-33a3-4e8b-985a-d4ca0184f577/fa5e074f-8c60-4ed9-80eb-1c59a2b176f9_rw_1920.png?h=195cd26721daa37ff99a180a0f1ef87e)
![](https://cdn.myportfolio.com/da220a97-33a3-4e8b-985a-d4ca0184f577/ec68897c-b0b5-4440-9c0e-206c64ee7550_rw_1920.png?h=f2f0c5046224efbf1a30e64c91cd3fd5)
Client - Sony
Agency - Live & Breathe/Crayon
Agency - Live & Breathe/Crayon
CGI & Retouching - MDI
Using a blend of photography and CGI, we created a series of artworks to accompany an ‘old for new’ trade-in scheme which Sony were tying in with their sponsorship of the World Cup.